A light and frivolous comedy with a pitch-perfect recreation
of modern celebrity culture, Popstar:
Never Stop Never Stopping need only present a tiny exaggeration of the
lifestyle of a coddled music industry star to count as satire. In the guise of
a concert tour documentary done in a self-mythologizing slick puff piece style, a la Justin Bieber: Never Say Never or Katy Perry: Piece of Me, complete with talking head acclaim from colleagues and clouds of social
media reaction flying out of the screen, this movie is too cozy and celebratory
to be a devastating satire. It knows its lead is dumb and shallow, and wants
him to succeed anyway. But it’s smart, and totally dead-on, in its evocation of
our buzzing echo chamber, with so many outlets and avenues chattering,
demanding access to celebrities’ lives every hour of every day. To be a music
icon these days is to be living your life as performance art, always on,
oversharing taking the place of actual insight.
The movie invents the dim but apparently talented
Connor4Real, an egotistical practitioner of the smooth falsetto pop/R&B
with rap breaks the likes of Bieber and Justin Timberlake put out. Connor (Andy
Samberg) rose to fame with his two childhood best friends (Akiva Schaffer and Jorma
Taccone) in the group Style Boyz, which was part Beastie Boys, part Backstreet
Boys. Eventually he went solo, while the others became a D.J. and a farmer, an
unpleasant split that nonetheless resulted in a hit album. (He called it Thriller, Also.) Now, as the movie begins,
he’s about to go on tour for his second album, and it is terrible, full of songs like a belated and self-aggrandizing marriage
equality anthem that constantly reminds the listener Connor isn’t gay, a
booming braggart’s club beat about how humble he is, and a filthy number of
elaborate metaphor comparing lovemaking to the death of Bin Laden. The movie
concerns Connor’s slowly dawning sense of his waning cultural relevancy and his
desperate moves to grab it back.
We’re told the songs he’s promoting are terrible, but really
they’re insanely catchy, put together by The Lonely Island, the stars,
directors, and co-writers of this movie and the comedy rap group responsible
for the terrific Digital Shorts from their time on SNL. Of course the guys behind such memorable music video parodies
as “Lazy Sunday” and “I’m On a Boat” would be smart enough to write songs so
beautifully stupid. The music in the movie is consistent with those earlier
parodies, with elaborately produced videos and stage performances that are
smartly constructed silliness, crude lyrics with melodies cleverly matching
existing popular genres. Still, we get the idea these are songs no one wants,
especially after a disastrous corporate cross-promotion gets them beamed into every
refrigerator in the country. That’s a funny swipe at U2’s last album’s sudden
appearance, and a good jab at synergistic corporate-sponsored album releases of
all kinds. As Connor says, “there’s no such thing as selling out anymore!”
Connor’s tour tanks as ticket sales are low. To make matters
worse, the album isn’t exactly flying off shelves. He’s just not the celebrity
he used to be. The movie follows his increasingly desperate attempts to get
attention for himself, trying to maintain his lavish bubble and protect his
thin skin until he can hear the roar of uncritical success once more. (Maybe if
that doesn’t work he could run for president?) It becomes a slap-happy
lampooning of the modern media landscape, a predictable movie about
how predictable a pop news rise-fall-rise narrative can be. He goes
on The Tonight Show and gets suckered
into a nostalgia act. He tries to get E! to cover his impending engagement live
on the air. (His girlfriend (Imogen Poots): “Aw, you invited the press!”) He
Snapchats and tweets and vlogs, clearly emotionally troubled but egged on by
all the chatter swirling around him, a cycle of scandals and photo-ops,
manufactured mostly, but sometimes accidentally real, like a quick change that
leaves him naked on stage for ten seconds. “A third of the way to Mars!” Connor
shouts, in one his most Zoolander-like moments.
There’s nothing particularly serious about Popstar, which uses its laser-focused
precision for playful surfaces on which to goof around, but it moves too
quickly to be anything less than a good time. It’s chockablock with cameos, SNL vets making the most of tiny roles –
Tim Meadows, Sarah Silverman, Maya Rudolph, Bill Hader, and the like making memorable impressions
– and music world legends – Ringo Starr, Questlove, Usher, and many, many, many
more – playing brilliantly to or against their public personas. It just zips
right along, through enabling entourages, crazy fans, wasteful lifestyle
choices, pranks, paparazzi, chattering gossip programs, colliding camera crews, and concerts. My
favorite moments, sparingly but cuttingly used, are a perfect parody of TMZ’s
show, with Will Arnett an uncanny Harvey Levin type draped over a cubicle and
cackling with his reporters. The movie is breathlessly ridiculous, never
lingering too long on any one aspect of pop stardom, tightly packaged and
efficiently silly. Is it a modern-day Spinal
Tap? No. But it’s the closest thing to it.
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